ExitQ
Cookie Policy
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Cookie Policy

Last Updated: June 2026 | DPDP Act (India) Compliant

This Cookie Policy explains how **ExitQ** uses cookies and similar technologies to recognize you when you visit our website at `exitq.in` or use our shopper web checkout applications. It explains what these technologies are, why we use them, and your rights under the **Digital Personal Data Protection (DPDP) Act, 2023** to control our use of them.

1. What are Cookies & What is their Purpose?

Cookies are small data files placed on your browser. We use cookies for the following specific purposes:

  • Session Management: To verify your store scan session, hold active cart items, and keep checkout pages active.
  • Security & Authentication: To prevent fraud, validate geofence permissions, and secure transaction API channels.
  • Performance Analytics: To count anonymous page visits, trace site load speeds, and optimize user experience.

2. Cookies We Use & Why

We categorize the cookies used on our platform as follows:

Essential CookiesAlways Active

Required for platform security, checkout session tracking, geofence validations, and authentication. The app cannot function without these.

Cookies: `exitq_session_token`, `exitq_store_token`, `exitq_cookie_consent`
Analytics CookiesUser Controlled

Collects anonymous statistics on page views, feature interactions, and performance metrics via Google Analytics to help us optimize the platform.

Cookies: `_ga`, `_gid` (Google Analytics)

3. Data Retention Period

In accordance with DPDP data minimization rules, session-related cookies expire automatically when you close your browser tab or complete checkout. Analytics identifiers are retained for a maximum of **12 months** from your last visit, after which they are automatically purged.

4. How Can You Control Cookies?

You have the right to decide whether to accept or reject non-essential cookies. You can exercise your cookie preferences by clicking the settings gear in our consent banner or by blocking cookies directly via your browser settings.

If you have any questions regarding this policy, write to our Data Protection Officer at connect@exitq.in.